Pour some craft beer on me. (Ooh, in the name of love.) Well, it’s not exactly craft, but two breweries owned by Anheuser-Busch InBev—Golden Road and Elysian—have collaborated with English rockers Def Leppard to produce an IPA and a Pale Ale.
Both breweries come from cities known for their music. Golden Road Brewing, based in Los Angeles, was purchased by AB InBev in 2015. Prior to that, they were the most successful craft brewery in LA, producing 45,000 barrels annually—four times greater than any other LA brewery. Elysian Brewing, based in Seattle, was also purchased by AB InBev in 2015. The brewery has also had their share of success, thrice recognized as the Large Brewpub of the Year at the Great American Beer Festival.
Of course, Def Leppard is one of the most successful rock bands ever, having sold over 100 million records worldwide.
Named Def Leppard Pale, Elysian’s beer is an English-style Pale Ale that pairs British malts with Pacific Northwest hops. The featured hops varietals are Cascade, Chinook, Magnum, and Simcoe. The beer will have an amber color with flavors of citrus, pine, and caramel. The English Pale clocks in at 6.0% ABV and is available in 16 oz. cans.
The Def Leppard IPA by Golden Road is an American West-Coast style IPA that utilizes English hops. The beer will have 7.0% ABV and be available in stovepipe 19.2 oz. cans.
The label art for both beers resembles Def Leppard’s iconic Hysteria album cover.
These beers are being released to coincide with Def Leppard’s 2018 world tour with legendary rock band Journey. They were first made available May 23rd at the tour’s second stop in Albany, New York. And in the future, the beers can be purchased in cans at the concert venues and also in select bars and restaurants.